What We Offer
Owning a successful campground is a specialized venture that requires high levels of business operations standards, customer service, and marketing.
We offer all the tools you need to review, develop, monitor and maintain you operation. This includes evaluation of your true business potential, analysis of your overall operations, and recommendation of opportunities that will not only improve your business, but insure a successful return on your investment.  Just as a periodic tune-up is necessary to keep a vehicle operating at peak performance, so does your business. Call me and we can discuss how a tune-up will help you.

About Us
After 35 plus years,  I recently retired from my position as a Business Consultant to Independent Retailers. Being retired greatly expanded my camping time. My searches for new campsites made me realize how many Independently owned campgrounds are only achieving a small percentage of their true business potential. Naturally, there are some owners who are not concerned about this. But for those who wish to grow their operations and maximize the return on their investments, they could definitely benefit from professional assistance. This inspired me offer my business expertise to help improve their overall campground business operations.
 

Business Consulting
While a personal website is almost a Must to increase sales, There are many other consulting services offered that will insure short and long term business viability and profit increases. Remember, you need to work on your business, not just in it.

Some of the major categories of our consulting are:

Financial Reviews
Good financial statements, a Balance Sheet, Profit & Loss Statement, etc., present a picture of the financial condition of your business. While many owners have the statements prepared annually, without a proper analysis of them, they are basically worthless. However, if reviewed correctly they are the most valuable tool your business can have. Remember if you need a loan or want to sell your business, financials are the first things that are asked for.
We provide the expertise to assist you in the proper handling of your statements, finding the watch signs of potential problems, areas of lost profitability, and unfound opportunities to improve you business.
If you currently don't have financial statements, we can show you the benefits of them and how to set them up easily.
 

Business Planning
Whether you are contemplating starting a campground business or already established, having a working business plan is essential to success. You wouldn't take a trip or vacation without a plan, yet many owners fail to recognize the importance of planning. We can assist you in creating an effective plan that will provide guidance and direction for your future growth and success.

Business Valuation
What if you need a loan for expansion? Thinking of retiring? Want to sell? Passing the business on to members of the family or others? All these questions and more are dependent on knowing how much your business is actually worth. We can provide you with business value answers that are current to today's campground market. Don't you think it's important to know what your holdings are actually worth?
 

Market Surveys
What is the actual potential for camping business in the area you have chosen? How much of that potential are you realizing, and how much are you missing. What amount of business could you have and what is the competition taking away from you? Is your campground in the best location? How can you improve your present location and realize the business opportunities that are currently available. We can help. Remember, if you don't know where you are, how do you know where you are going?
 

Marketing
Operating a great campground is one thing, but if no one knows about it, it won't be very successful. Since your business is dependent on customers making use of it, you need to maximize your exposure in every avenue of opportunity to draw people to it. Use of the internet and having a first class website is critical in today's marketplace. But then that too is dependent on finding your website on the internet. We insure that your campground capitalizes on the use of the internet as well as many other sources to the highest degree.
 

Campground Layout & Design
Are you starting a new campground or already have one? Are you making making maximum use of the property you have dedicated to your business? Do you have a proper traffic flow pattern? Do you offer all the things a camper would look for and offer them in a profitable way. Is convenience a major concern in your design. Are your rates competitive yet profitable? Is your campground a place they would want to come back to? We can assist your in answering all these questions and more.

Website Design
As previously said, in today's competitive environment, it is essential for success that a campground have a quality website. There an unlimited amount of website designers you can find locally and on the internet. But how many specialize in websites for campgrounds, or have the expertise in your industry to understand the needs specific to your business. We do and "Can Do". when it comes to website design and hosting.

Example: www.Heritagecampground.com
 

Operations Analysis
As an owner it is easy to develop routines that consume all your time. Come to work, put on the coffee, and begin your day. But when was the last time you took a hard look at your operation and reviewed it, category by category to seek out areas of improvement. What are other campgrounds successfully doing that you aren't. When was the last time you visited nearby competition? We provide in-depth reviews of you business, compare it to standards in the campground industry, and make positive improvement recommendations for your review.
 

Retail Business Growth
By retail business we mean those areas where you charge for items beyond just a campsite for the night. Retail sales can be a huge area of profitability for you and convenience for your customers. Are you offering the many things a camper may need. What items are you missing? Is your retail merchandising and presentation correct? Are you pricing for maximum profitability. Who are your suppliers? Are you paying too much for the goods? The questions and the list go on and on.With 30+ years of working with independent retailers, we know retail. Need extra profit dollars. We can show you the way.
 

Budgeting & Forecasting
Since operating a campground is a highly seasonal operation, it is extremely important that you budget correctly to insure year round cash flow. Additionally, if you want your business to grow, you need to know how much that growth will cost and what you can expect as a return on your investment (ROI), not just this year or next, but for years to come. We can prepare these valuable tools to provide you with a projection of what you can expect from the future.

Pricing
As you can see, we offer a broad menu of services, and the list does not cover all that is available. Depending upon your specific wants and needs, prices will vary by incident We can state with certainty that our pricing is fair and highly competitive. Again, depending on your circumstances we can do many things from my office. We can also arrange a visit to your campground to meet with you and get a firsthand overview of your operations. The best way is to call or email me to discuss your situation..
 

Please call or Email for a Free, No Obligation, Initial Consultation !
I look forward to working with you.

Contact Information

John Perkins
Campground Assistance
1 Tewkesbury Court
Pinehurst, NC 28374

Phone: 910-783-8890

www. CampgroundAssistance.com
 

Contact Me Today - Let's Work Together To Make This Your Best Year Ever !